I recently came across an IndieGogo campaign for a product called TellSpec. They describe TellSpec as “A revolutionary hand-held device that tells you the allergens, chemicals, nutrients, calories, and ingredients in your food.”
The concept is really interesting and they’ve already raised $116,826 from 650 people, surpassing their goal of raising $100,000 and they still have 24 days left for their campaign. Given those numbers, I guess many others are interested in this as well.
While I think the concept is beautiful, I’m a little skeptical of how good it will actually work. I’m interested to see if it really can produce the results that they describe. If it can, then no doubt there will be many interested in using such a product.
I do wish that it would identify both the chemicals and the portion sizes. If it could do both, then it would take food tracking to a much higher level of tracking. Maybe this will be an opportunity for TellSpec to partner with another company that has portion identification using something like a picture. The combined functions would make TellSpec interesting for a much larger market than just those interested in identifying chemicals in their food.
Another major challenge with what they’ve created is that it’s a separate device. One day this or something like it will be built into our cell phones. I don’t have to explain why people don’t want to carry two devices. Once it’s integrated with the smart phone I can already see the pre-meal ritual being to scan your food so that what you’re eating is captured and tracked.
I once heard someone say that one of the biggest factors influencing our health is the food we put in our body. Maybe TellSpec combined with other mobile health applications will get us closer to understanding the relationship between the foods we eat and are health.